Ardent Displays Takes Home More Industry Awards!

This week, I was lucky enough to attend the Addy Award Gala for the Ad Club of Western Massachusetts with another Ardent colleague and Ad Club member, Wendy. It was a lovely event that included a jazz quartet, cocktails and hors d’oeuvres, an overarching Mad Men theme, and most importantly…

… three new ADDY Awards for Ardent Displays!

This year’s award winners were the Bottle 2 Pen Floor Display, the Philips Mobile Phone and Accessories Sales Kit, and a USB Pallet done for Staples. All the winning displays are pictured below (click on any picture for a slideshow):

(www.ardentdisplays.com)

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Ardent Displays Earns More OMA Awards!

Last year, Ardent took home a bronze OMA Award for our Bic Mark-It display. In 2012, despite steep international competition…

We doubled our success and took home two new OMAs!

Below are the winners, the Bottle2Pen Floor Display and the Ultimat Vodka Floor Display:

(Click on the thumbnails to see full-size images.)

Ultimat and B2P were both praised for their eye-catching structures, durability, and high-quality graphics.

(www.ardentdisplays.com)


How to Set Up an Award-Winning Display

Last week, an Ardent team and I were lucky enough to attend this year’s POPAI GlobalShop and OMA Awards in Las Vegas. It was a great event and we were all happy to learn about some of the cutting-edge trends in point-of-purchase displays. Even better, of course, was taking home two POPAI “Indian” Awards! More on that to follow.

For those of you who attended GlobalShop, you probably remember the exposition center looking sharp and organized. When my colleagues and I arrived, however, it was just a giant room of crates, pallets, and packing material. We spent Monday morning setting up and merchandising our entries–luckily it wasn’t too tough of a job, since we specifically design all of our displays to be simple assemblies:

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I think they look pretty polished, don’t you?

We can’t wait to do this again next year! Hope to see you there.

(www.ardentdisplays.com)